Ostwald Helgason

It appears as though I've been giving British fashion a lot of attention lately. The truth is I constantly miss my life in London and hope that I will get the chance to live there again in the future. As well, there are so many things are going on in their fashion industry right now. Out of the four fashion capitals, London is given the least credit for what it's worth. Now more people are starting to see that.

The UK's newest designers, Peter Pilotto and Mary Katrantzou, have been recieving numerous praise and attention for their designs. Their taste in brilliant patterns and prints as well as innovative cuts and shapes have gained them their fashion stars. But another newcomer, Ostwald Helgason, is also one to watch. Like their British colleagues, Ostwald Helgason use a slew of brilliant shapes and colors and mix and match them to create beautiful and original designs. A brand of only a few years, Ostwald Helgason bring a new style to the industry that is gaining a fashionista fanbase around the world. I recently discovered their tumblr and thought I'd share the photographs of their most recent works. I love them and I hope you do too!

via: Ostwald Helgason